Program offer 2026
Program offer
GOSZ Arable Farming Professional Day Conference – AGROmashEXPO & AgrárgépShow 2026
Venue: Pavilion D, Forum Stage (GOSZ stand – Pavilion D, Stand D10)
22 January 2026 (Thursday), 11:00–15:00
- 11:00–11:10 – Tamás Petőházi, President (GOSZ) – Opening remarks
- 11:10–12:10 – Panel I: Current issues in agricultural economics
Introductory presentation: Dr József Viski, State Secretary (Ministry of Agriculture)
Moderator: Lajos Braunmüller, Editor-in-Chief (Agrárszektor)- Dávid Hollósi, CEO (MBH Bank Plc.)
- Dr András Herczegh, Managing Director (AVHGA)
- Péter Vajda, Managing Director (Agrova – Phylazonit Ltd.)
- Gábor Párkányi, CEO (Mertcontrol Hungary Ltd.)
- 12:10–13:10 – Panel II: Challenges faced by producers
Introductory presentation: Róbert Görög, Managing Director (NSZ)- Sándor Barna, CEO (Kwizda)
- László Hörömpő, Commercial Director (Nufarm)
- Tibor Dobai, Sales Director (Syngenta)
- Gábor Hajnal, Head of Agro Division (BASF)
- Gábor Szalkai, Head of Sustainability (Bayer Hungária Ltd.)
- 13:10–14:00 – Panel III: Input and grain market opportunities in 2026
Introductory presentation: Dr Norbert Potori, Director (AKI)- Zoltán Reng, CEO (Hungrana)
- Ákos Balássy, Fertiliser Market Expert
- Dr Balázs Gregosits, Deputy CEO (Vitafort Plc.)
- János Sólyom, Seed Product Manager (Corteva)
- Péter Umenhoffer, Managing Director (Mikro-Vital Ltd.)
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14:00–14:50 – Panel IV: Recommended Variety List Award Ceremony (Winter wheat, rapeseed, maize)
Imre Hubai, State Secretary (Ministry of Agriculture), Zsolt György Papp, President (NAK), Géza Takács, President (VSZT)
Hungarian University of Agriculture and Life Sciences (MATE) – our strategic educational partner in the programme
Supporting professional talent development is a key objective for us; therefore, our programme features a prominent role for our strategic educational partner, the Hungarian University of Agriculture and Life Sciences (MATE).
The aim of the cooperation is to equip the younger generation with up-to-date knowledge and a practical mindset to prepare them for the challenges shaping the future of agriculture.
MATE welcomes visitors with two engaging presentations:
- Trends in agricultural engineering technologies – from tractors to artificial intelligence – 21 January (12:00–12:30)
- 75 years of independent higher education in agricultural engineering – 21 January (15:00–16:00)
The aim of the programmes is to provide a comprehensive overview of developments in agricultural technology and to highlight the role of education in shaping the future of the sector.
Latest updates from the National CAP Network
Across the three days of the exhibition, separate presentations will cover the latest updates from the National CAP Network. The aim of the programmes is to provide a comprehensive overview of current issues affecting the agricultural sector, changes in the support environment, and practical experiences. It is worth following the presentations each day, as visitors will be welcomed with up-to-date information and different focuses from day to day.
Presentation times:
21 January 10:00
22 January 10:00
23 January 15:00
Precision livestock farming in practice – ANImashEXPO 2026
In 2026, AGROmashEXPO and AgárgépShow will be expanded with a new livestock breeding and animal health programme series, welcoming visitors under the name ANImashEXPO every day of the exhibition.
The programme is continuously expanding with the following professional conferences and presentations:
The Hungarian Precision Animal Husbandry Association will organise a thematic conference series over three days, from 21–23 January 2026.
Sections and their leads:
• Pig: Dr László Wekerle, Tibor Csíkász (Wednesday 21st) • Poultry: Dr László Szöllősi, Dr Márta Alexy (Wednesday 21st)
• Fish–Bee–Rabbit: Dr Béla Urbányi, Dr Gergely Bernáth (Thursday 22nd morning) • Animal health, AMR: Dr Hedvig Fébel (Thursday 22nd afternoon)
• Cattle: Dr Balázs Húth, Dr Tamás Tóth (Friday 23rd morning)
• Small ruminants: Dr Dávid Mezőszentgyörgyi, Dominika Kovács-Igric (Friday 23rd afternoon)
Detailed presentation and roundtable programmes are available at the following link: https://www.hunplf.hu/animashexpo-2026-szekciok/
Presentation topics by animal species:
Cattle:
– SmartFarm systems in the cattle sector
– Performance-based feeding
– Technology for animal welfare and reducing harmful environmental impacts
– Sectoral risk analysis: climate change, data protection, human resources
Small ruminants:
Advantages and disadvantages of grazing under solar panels
– with domestic practical examples
– Advantages of ultrasound examinations from the farmer’s perspective
– “Sensor in the flock” – position tracking, activity monitoring, analysis of grazing routes
– “Digital record-keeping in practice” – ENAR, on-farm programmes, connecting data with reality
– “Precision feeding in small ruminants”
Fish-, Rabbit-, Bee section:
Within the framework of ANImashEXPO, the Fish–Rabbit–Bee section will also be held, opening up new dimensions of precision livestock farming.
– Real-time monitoring of environmental conditions
– Sensor-based feeding
– Early disease detection
– Smart tools to reduce the environmental footprint
ANImashEXPO January 2026 – MAPÁE CALL FOR APPLICATIONS:
AgriFood 4.0 – Digital solutions from farmland to table! Call for applications for students and student groups participating in higher education across the Carpathian Basin. Within the framework of the ANImashEXPO event to be held in Budapest on 21–24 January 2026, the Magyarországi Precíziós Állattartásért Egyesület (MAPÁE), together with the Magyar Precíziós Gazdálkodási Egyesület (MPGE) and the Cibus Hungaricus Alapítvány, is announcing a call for applications! The call for applications is available at the link below.
Discover how livestock breeding can become more competitive with precision technologies, and discuss the sector’s most topical issues with our experts!
The National Association of Hungarian Charolais Cattle Breeders is organising an open professional consultation, and warmly welcomes association members and all beef cattle keepers, as well as anyone interested in cattle farming.
Date and time of the open professional consultation: 22 January 2026 from 15:00
Venue: HUNGEXPO “E” Pavilion Gallery
Main topic of the consultation:
Gulyás Herd Book and Farm Management System, breed-independent software developed specifically for beef-type cattle farming
The Exhibitor Marketing Award has been announced at AGROmashExpo & AgrárgépShow 2026!
The Agriculture and Food Industry Marketing Section of the Hungarian Marketing Association announces the Exhibitor Marketing Award for participants of AGROmashExpo – AgrárgépShow 2026.
The goal of the application is to showcase exhibitors’ innovative marketing solutions, encourage professional development, and strengthen the performance of the agricultural sector.
Anyone can apply who participates in the exhibition with their own stand; the application will evaluate the company’s marketing strategy, toolset and business policy concept.
Details and application via the application form. Don’t miss the opportunity to have your outstanding marketing practice recognised!
“Farmfluencers” in the AGROmashEXPO & AgrárgépShow programme lineup!
In 2026, the programme offering will expand further, and we are preparing several exciting new features – including a “Farmfluencer” collaboration.
As part of the initiative, we are working together with three enthusiastic young people who are active in agriculture and livestock breeding, and who will share what it can be like to work in the agricultural sector as a young person today, through their own experiences.
Our goal:
– engaging the younger generation
– supporting career starters and young farmers
– showcasing the modern, liveable and inspiring side of agriculture
We believe the future of agriculture is in the hands of young people – and we provide them with space and visibility.
Roundtable discussion time:
23 January 9:30
WE RESERVE THE RIGHT TO MAKE PROGRAMME CHANGES!